CREATIVE

Confronting power. Building movements.

Creative work isn’t neutral . . .

Every design choice, every brand partnership, every marketing campaign either reinforces extractive systems or builds toward alternatives.

Jo’s creative practice centers this truth, working with brands committed to ethical sourcing, sustainable production, and equitable labor practices. From pioneering conscious consumerism in Hong Kong to collaborating on global campaigns, her work connects climate justice, racial equity, and workers’ rights — proving that creativity can be both beautiful and accountable.

While currently focused on organizing and writing, Jo looks forward to returning to creative direction work in the future.

  • Tatler

  • Olio E Osso

  • Denimsmith

  • The Laundress

  • Earth Tu Face

Clients include:

  • Vestiaire Collective

  • Emma Lewisham

  • Votary London

  • Levi’s®

  • The R Collective